Spectra A. I. Asala

Founder & Impact Investor
B-Side Ventures

Spectra A. I. Asala (she/they) is an experienced strategist, global startup executive, and 4x founder with ~20 years leading product strategy, operations, and new market expansion initiatives for multi-billion dollar tech companies and social impact ventures in the US, Africa, and Asia.

A serial impact entrepreneur, Asala is also the founder of Project Lela, a non-profit legaltech platform that connects individuals experiencing workplace conflict to quality and affordable attorneys; Momentum Tech Leaders, an leadership and career accelerator for emerging BIPOC, LGBT, and first generation tech leaders; and, most recently, B-Side Ventures, a community of mission-driven operators and investors backing startups led by under-represented founders in digital health, fintech, future of work, community, wellness, identity, and web3.

Currently a mentor-in-residence at Techstars and a Venture Partner at Republic, Asala advises portfolio early stage startups on product strategy, positioning, go-to-market, and capital strategy. They serve on the board of several non-profits; coach new managers and CEOs on inclusive leadership; and speak regularly on topics at the intersection of business, leadership, technology, and social impact. Asala graduated with a B.Sc in Humanities and Mathematics from Massachusetts Institute of Technology.

My Sessions

My Sessions

Venture Capital in Color — Basics & Beyond

GSB 101

Have you ever wondered about how to fund your company or invest in companies? What’s the difference between the various stages (Seed, Series A, etc.) How does one get started in venture capital and what’s it like working in that space? Join us for an enlightening and informative conversation with accomplished Venture Captial professionals. You’ll […]

Tech entrepreneurship and VC